Virginia Press Association

Scholarship established in memory of Norfolk journalist


Sierra Jenkins

The Virginia Press Association’s charitable arm, the Virginia Press Foundation, has partnered with the Hampton Roads Community Foundation, to establish the Sierra Jenkins Scholarship Fund.

Jenkins, a 25-year-old reporter for The Virginian-Pilot, was tragically shot and killed on March 19 while leaving a Norfolk pizza restaurant. To honor the Norfolk native’s memory, the fund will provide one-time scholarships to Virginia residents pursuing a degree in journalism or communications at a four-year Virginia college or university.

“The Virginia Press Foundation’s mission is to provide training and resources for student journalists,” said Anne Adams, president of the board of the foundation. “This scholarship fits directly with our mission and helps students further their education in our incredibly important field.”

Jenkins was a 2019 Georgia State University graduate who worked as a news assistant at CNN before returning to her hometown in 2020 to join The Virginian-Pilot and Daily Press news teams.

“Sierra was all the things you look for in a journalist: curious, energetic, smart, driven,” said Kris Worrell, editor of The Virginian-Pilot and The Daily Press and a VPA and VPF board member. “She loved being an education reporter for her hometown newspaper and she had a way of getting people to talk to her. Maybe because she was so warm and such a good listener. People trusted her.”

Hampton Roads Community Foundation President Deborah DiCroce said that her organization is humbled to be chosen to administer the fund.

“Sierra’s death is a senseless tragedy, and our heart goes out to her family and friends,” DiCroce said. “The fund will forever keep Sierra’s memory and passion alive by supporting students who believe in the power of journalism to inform, enlighten, and inspire.”

“We could not have established the scholarship without the sound guidance and management provided by the Hampton Roads Community Foundation,” said Adams. “We are deeply grateful to the foundation for steering this effort.”

A dedicated giving page has been established to accept contributions to the Sierra Jenkins Scholarship Fund at bit.ly/Sierra Jenkins Scholarship Fund

The fund will begin accepting applications in December of this year and scholarship will be made available to students in the 2023-24 school year.

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