VPA STAFF

Betsy Edwards, Executive Director

betsye@vpa.net | (804) 521-7584

Betsy Wells Edwards is the executive director of the Virginia Press Association.  She has experience in public relations, marketing and lobbying.  She served in public information roles for the Indiana Senate, the Indiana Public Service Commission, the Virginia Department of Transportation, and the Virginia Department of Motor Vehicles.  She also served as the development director for the ACLU of Virginia and Preservation Virginia and as the executive director of the Virginia Fair Trial Project. Edwards has lived in Virginia since 1986 and is the author of Virginia Country: Inside the Historic Homes of the Old Dominion (Simon & Schuster, 1998).  She holds a degree in Political Science and Journalism from Indiana University and is from Indianapolis, Ind.

Steve Weddle, Director of Finance and Administration

stevew@vpa.net | (804) 521-7575

Steve has more than two decades of Virginia newspaper experience, having worked as editor of the Northern Neck News and as publisher of The Central Virginian. He served on the VPA Board of Directors from 2008-2019.

Susan Wineland-Ii, Advertising Sales Director

susanw@vpa.net | (804) 521-7580

Susan Wineland-Ii is the Advertising Sales Director at the Virginia Press Association. She joined the VPA in the fall of 2017. She has more than 20 years of marketing and sales experience and spent the majority of her career in advertising sales with Gannett Central New York Media Group representing the Binghamton Press & Sun-Bulletin, Elmira Star Gazette and Ithaca Journal. She holds a bachelor’s of arts from Mercyhurst University in Erie, Pa. and is originally from Meadville, Pa.

Deana Meredith, Communications Manager

deanam@vpa.net | (804) 521-7574

Deana Meredith is the Communications Manager at the Virginia Press Association. She has nearly 20 years experience in newspapers having served as news editor at The Central Virginian in Louisa, Va., and was executive director of the Louisa County Chamber of Commerce for five years.

Janet Madison, Member Services Manager

janetm@vpa.net | (804) 521-7571

Janet Madison is the Member Services Manager at the Virginia Press Association. She started at the VPA as a part-time assistant in the clipping service in 1993 after spending 10 years as a stay-at-home mom. In 1998 she moved to a full-time role in the association and has filled many different roles over the course of her 25-year career at VPA. She is from Richmond, Va.

Landon Clark, Sales Representative

landonc@vpa.net | (804) 521-7576

Landon Clark is the sales representative for Virginia Press Services. He previously worked for the Rappahannock Oyster Company as an event coordinator. He has been a musician for most of his life and has played guitar and recorded with multiple bluegrass and rock-and-roll bands. He is from White Stone, Va. in the Northern Neck.

Rachel Flaherty, Digital Services Manager

rachelf@vpa.net | (804) 877-1760

Rachel Flaherty, Digital Services Manager at the Virginia Press Association and former digital marketing producer at Lockwood Broadcast Group, excels in social media development, website management, and campaign coordination. 

Julia Wigginton, Tearsheet Coordinator

vpstearsheets@vpa.net | (804) 521-7582

Julia Wigginton has worked in production and graphic design for various newspapers for 32 years. She collects tearsheets for clients who run ads with the Virginia Press Association through member publications.

Jeff Wong, Media Planner

jeffw@vpa.net | (804) 877-1603

Jeff Wong has a deep knowledge of the newspaper industry having spent more than 45 years at the Richmond Times-Dispatch, most recently as the paper's major accounts manager. He retired from the newspaper in September and will bring the same level of dedication that he is known for to Virginia Press Association members.