See the | 09/07/2010 |
VPA/Inland Webinars for 2010
VPA has partnered with the Inland Press Association to bring you more opportunities for training through Webinars.Inland Press Association has a new series of webinars slated for July ranging from time management to exploring revenue opportunities from online contests. Click here: http://www.inlandpress.org/articles/2010/06/29/training/webinars/doc49412a50ecca6275056953.txt for the complete list and to register. VPA members can register at the Inland Press Association member rate.
Staying Cool Under Pressure — No Matter What
Thurs., Sept. 9 | 10:30 a.m. Central http://www.regonline.com/builder/site/Default.aspx?eventid=881364
In this Inland Webinar, we’ll uncover the issues and hot buttons associated with a pressure-filled environment. We’ll discuss reaction time and the demons that don’t go away. You’ll learn the dangers of over-arousal and what happens when you win the battle and lose the war and how not to get lost in the drama. Staying cool is all about making choices: Taking a second look, deciding not reacting and action-planning.
With Bill Osborne, president, The People Business, Arnold, Md.
--------------------------------------------------------------------------------
Growing Single-Copy Sales: 12 Proven Tips for Your Newsroom
Fri., Sept. 10 | 10:30 a.m. Central http://www.regonline.com/builder/site/Default.aspx?eventid=881378
Most newsrooms don’t focus on some of the core things they need to do to help give their single-copy sales a boost. The wording of headlines, the design, wording and selection of material to refer to from “top boxes” and the use of photos are all crucial to getting more people to pick up the newspaper. This Inland Webinar will provide an overview of key research results and offer a dozen proven tips that will absolutely help grow circulation, even today. Learn what the newsroom can and can’t do to move the numbers.
With Bill Ostendorf, president, Creative Circle Media Consulting, Providence, R.I.
--------------------------------------------------------------------------------
Supervisory Skills Training: Your Responsibilities as a Supervisor in 2010
Thurs., Sept. 23 | 10:30 a.m. Central
The human resources challenges for employers and managers is constantly changing. Do you have the confidence to deal with your employees effectively? Do you know what managerial mistakes could put your company in jeopardy? Find out with this Inland Webinar on hiring, termination, employee reviews and other timely issues that will help you become a better, more informed manager.
With Tom Riebock, director of Human Resources, Wick Communications, Sierra Vista, Ariz.
--------------------------------------------------------------------------------
What to Expect from OSHA in 2010/2011
September 2010 | Date TBA
This Inland Webinar will highlight the renewed compliance issues that employers need to grapple with in dealing with OSHA. The agency has changed its focus and increased its activity dramatically, and you need to be prepared.
With attorneys from Seyfarth Shaw LLP, Chicago
--------------------------------------------------------------------------------
Untangling Web 2.0 — Understanding Social Media in the Workplace
September 2010 | Date TBA
Social media (Facebook, Twitter and the like) is a key focus of our employees. This Inland Webinar will walk you through navigating the legal issues underlying the dominance of social media in our lives.
With attorneys from Seyfarth Shaw LLP, Chicago
--------------------------------------------------------------------------------
How to Improve Your Recruitment Packaging and Positioning
Weds., Oct. 6 | 10:30 a.m. Central
Most newspapers continue to take whatever the recruitment category gives them while others have pretty much given the category up to online competitors. The truth is, the combination of your newspaper’s print and online recruitment products is vastly stronger than any other competitor because of its local presence. Are you actively leveraging and promoting your strengths, or are you one of the many who assume advertisers “will figure it out and find you?” In this lively session, we will discuss specific steps you can take to improve your recruitment sales efforts, visibility and results for local recruitment sales, current agency sales and agencies not yet running with your newspaper.
With Larry Maynard, chairman of NGM Partners, LLC.
--------------------------------------------------------------------------------
Increase Your Advertising Sales Through Local Business Seminars
Thurs., Oct. 7 | 2 p.m. Central
If you are planning to launch a new product or a new advertising program, or want to increase your sales leads, developing and launching a series of business seminars can help you and your local sales team generate new and increased revenue. This Inland Webinar will help you build a business seminar program to increase your product and advertising sales with local businesses. Elements include developing a local business value-based presentation, creating a seminar offering and attracting your business audience to the seminars, promotion and direct-marketing techniques, press coverage and helping your sales team generate and follow through on sales leads. This approach can help sales leaders, marketers and local property leaders to launch their 2011 programs and generate new sales leads.
With Debbie Holzkamp, principal, HDS Premier Consulting, LLC
--------------------------------------------------------------------------------
Service Excellence: The Winning Edge in Today’s Marketplace
Weds., Oct. 13 | 10:30 a.m. Central
In this Inland Webinar, we’ll learn why customer service is an attitude, not a department, why internal service is as important as external service and why attitude is a choice that is controllable. We’ll discuss the two levels of customer service—listening skills and handling customers with listening problems. We’ll focus on improving the basics, including greetings, hold, transfers, returning calls and voicemail and dealing with angry or unreasonable customers. Lastly, we’ll learn the three steps for maintaining our composure.
With Bill Osborne, president, The People Business, Arnold, Md.
--------------------------------------------------------------------------------
Hiring and Testing Issues — What Every Employer Needs to Know
October 2010 | Date TBA
This Inland Webinar will discuss the full range of legal obligations faced by today’s managers. We will discuss practical steps employers can take to minimize liability and provide guidance on policies and practices.
With attorneys from Seyfarth Shaw LLP, Chicago
--------------------------------------------------------------------------------
Caregiver and Family Responsibility — A Continuing Challenge for Employers
October 2010 | Date TBA
This webinar will discuss the full range of legal implications as employers try to grapple with employee concerns as they cope with caregiver and family responsibility. This increasingly important area involves compliance with many laws as well as practical responses to issues raised. We will review the law and work through various scenarios faced by employers.
With attorneys from Seyfarth Shaw, LLP, Chicago
Each session is 90 minutes long and costs $75 per session.
Click here for more information about Inland's Webinar programming.